Announcing the winner of the UK schools e-Safety poster competition
In Spring 2019, Sean Scatchard, teacher at Kings Oxford, approached the Kings marketing team with the idea to set a brief for a student-designed eSafety poster. He argued that the content was so important that it would benefit from having its own look, separate from other posters around the schools, and that students would pay more attention if they knew it was designed by a peer of theirs.
The marketing team agreed, and set a brief. The poster had to convey the main points of keeping safe online, be eye-catching, and be original. Over the next few months, the entries came flooding in.
James Allwright, Head of Branding and Design said “The response was amazing, and the standard very high. There were so many different approaches, from concept sketches to fully-realised designs, that it was hard to choose a winner.”
All the posters from across the UK schools were send to the Kings head office in Brighton, where the competition was then judged by James and by Andrew Green, Kings’ Global Marketing Director. The entry from Szu-Wei Lee (Wei Wei), from Taiwan, was chosen as winner.
Andrew added, “In the end, we chose Wei Wei’s entry because it was strong, original, eye-catching and clearly conveyed the key messages.”
On Thursday 12 December, Wei Wei was presented with her prize — her poster finalised and framed and a £40 Amazon gift voucher. Plus, of course, the knowledge that, by January 2020, her poster will be displayed in all the UK Kings schools for the whole year. Her prize was presented by James, and our Regional Manager for Taiwan, Tsaiju Lu, was also able to join to congratulate Wei Wei.
Wei Wei, who has been studying the Diploma of Intensive English course at Kings Brighton since October, said “It was a great experience to win the E-safety poster design competition. When I drew the poster, I wanted the images to be powerful and striking so that students would engage with the poster. I am very happy that I won this competition.'”
Congratulations to Wei Wei, and thank you to all the students who entered. Look out for her poster in your school soon!