Group Brand and Design Controller

Kings is a premium international education organisation specialising in academic pathways for students aged 16-22. Each year, our students join us from over 60 countries and go on to study at leasing universities throughout the UK, US and globally.

The group comprises three separate divisions each specialising in a specific area within the international education space:

Kings Colleges: UK sixth form and degree pathways

Kings English: UK and US English language programmes for adults and young learners

Kings Premium Universities: US on-campus pathways at undergraduate and graduate levels

While each division has their own separate recruitment and marketing resource and plans, it is important that the overall brand integrity for the Kings group is maintained across all published marketing assets.

The role of the Group Brand Controller is to ensure this by working closely with the marketing teams within each division.

Role overview

The successful applicant to this role will need to:

• Ensure consistently high standards of delivery and production across all corporate and divisional marketing output
• Set, develop and police corporate and divisional brand identity standards and guidelines
• Work closely and effectively with colleagues at both divisional and group services level to ensure best practice and optimised output of brand communication

Specific accountabilities

• Develop all group/corporate level brand communication materials
• Direct, develop and police corporate brand identity guidelines for use in all corporate and divisional communications across all media
• Lead on new branding initiatives at both corporate and divisional level as required
• Lead on top level design production for all primary materials across each division
• Lead on website front end design, working closely with Group Head of Online Development and divisional Marketing and Engagement Managers as required
• Create branded templates for use by divisional Marketing and Engagement Managers and/or divisional Media Content Producers across a range of media, ensuring appropriate and consistent usage
• Lead on video production and post-production, working with divisional marketing managers and media content producers as required
• Provide on-going training and support for both divisional Marketing and Engagement Managers and Media Content Producers across a range of outputs and disciplines: graphic design, file management protocols, print production, video production and post-production, photography capture and editing
• Ensure best practice and proactive collaboration between divisional marketing teams
• Oversee management of media assets (video files, image files, font files, templates) via a centralised project management platform
• Lead on design for group-wide physical environments (schools, residences, offices)

Key Performance Indicators

• Integrated and appropriate marketing and media output of consistently high quality at corporate and divisional levels
• Effective brand development support and guidance for divisional teams
• Skills development of Marketing and Engagement Managers and Media Content Producers across a range of disciplines through an effective programme of on-going training.

Professional Experience

• Outstanding background as a media creative across a broad range of disciplines
• Exceptional graphic design skills with expert knowledge of InDesign
• Good experience of front-end website design
• Excellent skills in stills photography
• Strong skills in video production and post-production
• Familiarity with and/or experience working in the international education sector

Personal Attributes

• Proven ability to work collaboratively and positively with colleagues at all levels
• Excellent attention to detail and accuracy
• Excellent training skills and ability to impart knowledge clearly and effectively
• Hard working, enthusiastic, eager to learn and develop
• English to bilingual/native level. Additional languages desirable.

How to apply

We require a full CV with covering letter stating salary expectations, how your experience and qualifications match our expectations.

Please send applications to Andrew Green at andrew.green@kingseducation.com

Application deadline: January 20, 2025

Interviews will commence shortly thereafter.

Successful appointment will be dependent upon:

• Enhanced DBS check
• Confirmation of right to work in the UK
• Satisfactory references (including confirmation of no child safeguarding concerns)

Kings is an Equal Opportunities employer and we adhere to the principles of equal opportunity in all aspects of our recruitment process.